Pricing your home is something of an art and a science. The first inclination may be to price your home high (giving you more money to parlay into other investments). However, research consistently shows that overpricing is the number one reason that homes linger on the market unsold. The allure of a home diminishes rapidly after the first two to three weeks of showings and inevitably, the price of the home must come down to re-attract potential buyers to the home. The longer a home stays on the market, the deeper the discount is likely to be off the original price.
Your home is only worth what the market will bear. When selecting your Listing Agent, don’t necessarily choose the one that promises the highest sales price. Choose the agent that has presented the most thorough and relevant Comparative Market Analysis. Make sure that he or she is comparing apples to apples, and that the proper data is being used to compile these “comps.”
Learn more about how to select the relevant criteria that will competitively price your home by signing up for Californian Estates free Seller’s Guide.
The Californian Estates Seller’s Guide outlines all the necessary steps for successfully selling your home and details an approach for understanding how a Comparative Market Analysis is created. Learn innovative marketing strategies to get your home sold quickly and at the best market value. The Seller’s Guide will cover easy and cost-effective steps to make your home more attractive to potential buyers as well as larger-scale strategies to make a dramatic impact that positions your home for a quick and lucrative sale.
If you are interested in putting your home on the market, Californian Estates is happy to produce a Comparative Market Analysis for your home and to discuss a successful sales strategy to get your home sold quickly and at the best market value.